Roger Federer says ‘goodbye’ to Nike

Posted by Sanebull on
Roger Federer says ‘goodbye’ to Nike

LeBron isn’t the only one switching teams… tennis great Roger Federer also made an interesting change from Nike to Uniqlo ending a 21-year partnership. While the brand still has LeBron James and about fifty other big names, Federer will not be easy to replace.

The brand switch isn’t just a fashion statement… it is critical to both brands. Nike has gone as far as to say “investments in endorsements by high-profile athletes, sports teams and leagues” drove sales up 6%. The fact of the matter is – if it is good enough for Federer, it is good enough for you (so buy it!).

Oh, and about Uniqlo… they are a Japanese company known for their low-cost, no-nonsense casual clothing. Federer will predictably become the face of the brand after signing his endorsement deal. Also, for a reported $300 million over ten years, he better do just that.

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